James Wynn, once a celebrated ‘hype king’ of the crypto world, has seen his fortune and influence dramatically rise and fall, illustrating the razor-thin line between immense wealth and devastating liquidation in the volatile realms of meme coins and high-leverage trading.
Wynn’s meteoric ascent began in April 2023 with the memecoin PEPE. Operating under his Twitter handle @JamesWynnReal, he strategically invested a modest $7,600 across multiple wallets immediately following PEPE’s launch. His aggressive promotion, featuring dozens of tweets, helped propel PEPE to a remarkable 100x surge. This move transformed his initial investment into an impressive $25 million, cementing his reputation as a ‘PEPE guru’ and attracting a massive online following.
I’ve turned from bear to bull.
— James Wynn (@JamesWynnReal) June 8, 2025
Everything is on the line.
$283 40x leverage.
Send it 🚀🚀🚀 pic.twitter.com/x9vesgZYnJ
However, his subsequent attempt to replicate this success proved disastrous for his followers. In late April 2024, Wynn launched a new memecoin named ELON, boldly tweeting, “I think I have a 1000x for you, who wants it?” While ELON initially surged, mirroring PEPE’s early success, it quickly stalled and then plummeted by 70%. His next favored coin, ‘MONKE’, also failed to gain traction, with retail investors selling off before it could even lift off. Undeterred by these setbacks, Wynn pivoted to leveraged trading.
By March 2025, he transitioned to Hyperliquid, a decentralized exchange, depositing $6 million. Through aggressive, often 40x leveraged, perpetual futures trading, he rapidly grew his account to a staggering $100 million by May 2025, primarily through massive long bets on Bitcoin.
However, his high-stakes gamble ultimately led to his spectacular undoing. In late May and early June 2025, Bitcoin experienced a sharp downturn, triggering mass liquidations of Wynn’s over-leveraged positions. He lost his entire $100 million fortune within a single week.
James Wynn’s story is a vivid reminder of the intoxicating allure and brutal realities of crypto speculation.