Binance’s Mastercard crypto card expands to CIS amid $18B market growth

Binance launches Mastercard crypto card in CIS

Against the backdrop of the growing expansion of the Binance crypto exchange, the platform has recently launched its prepaid Mastercard crypto card in the Commonwealth of Independent States (CIS). The prepaid crypto card running on the Mastercard payment network will allow users to enjoy instant crypto-to-fiat payments and up to 2% cashback rewards.

Binance’s Mastercard crypto card offers Valentine’s Day-themed features

Besides the mentioned features, the prepaid crypto card can be used for online and in-store payments, which is now increasingly becoming common in the crypto sector. In essence, the card does not allow users to directly pay with crypto; instead, the technology automatically converts the crypto balance in the card to local fiat currencies of the targeted countries at the point of sale.

The card also has a promotion regarding Valentine’s Day, which will last until March 13, 2026. During this period, the crypto platform invites users to participate in various tasks, such as referring friends- Bring a Plus One,  adding funds to wallets – Love at First Top-up, and trading on Binance until the $20,000 reward is fully claimed. 

The users in the CIS regions can top up the card using credit or debit cards, Google Pay, Apple Pay, and a bank-based option in certain places. 

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Immersve is the technology provider for Binance’s Mastercard crypto card. Immersve is a Web3 card issuing platform designed specifically for dApps (decentralized apps) and exchanges. 

US prosecutors warn of crypto romance scheme on Valentine’s Day

Although Binance’s Valentine’s Day-themed promotion is legit, there are multiple numbers of scammers who target their victims for money on this special occasion. As such, the US attorney has warned the public of such scams just a day before Valentine’s Day. According to the authorities, the scammers typically hook older people and use tricks to make them believe the scammers are genuine.

Crypto platforms with crypto cards

However, Binance is not the only platform dipping its toes into crypto cards. Crypto.com has a Visa-based crypto credit card that allows users to spend Bitcoin, Ethereum, CRO, and other cryptocurrencies, with cashback rewards upto 8%. Bybit’s Bybit Card is a prominent Mastercard-linked crypto debit card, currently available in regions such as the European Union and the Asia Pacific.

Visa-linked debit card, Coinbase Card also automatically converts crypto to fiat currencies at checkouts, and offers upto 4% of rewards. The Phantom Cash debit card, based on Visa, has become a prominent name in the industry, which allows conversion of CASH stablecoin into USD at checkouts.  

According to blockchain analytics platform Artemis, crypto cards have showcased over $18 billion in market growth. The report revealed on January 15, 2026, shows that the volume of activities related to crypto cards has surged by approximately 106% in compound annual growth rate (CAGR).   

Bottom Line

Binance has recently expanded its Mastercard crypto card services to the Commonwealth of Independent States (CIS). The crypto card will provide users in these regions with instant crypto-to-fiat payments at checkouts and up to 2% cashback rewards. Besides, the card has Valentine's Day-themed promotions where users can participate in multiple tasks like referring friends, topping up wallets, and trading on the platform until the $20,000 reward is fully claimed.

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