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South Korea’s right-wing power play: PPP pivots to crypto as 21st-century digital asset

Margaret Jemituwi by Margaret Jemituwi
April 25, 2025
Reading Time: 2 mins read
PPP pivots to crypto as 21st-century digital asset

PPP pivots to crypto as 21st-century digital asset

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South Korea’s conservative People Power Party (PPP) announced plans Friday to champion a groundbreaking bill aimed at turbocharging the nation’s digital asset sector in a bold move signaling a seismic shift in economic strategy. Declaring an end to the era of uncertainty and regulation, the former ruling party is now betting big on crypto as the cornerstone of what it calls a new economy. 

Policy chief Kim Sang-hoon, flanked by PPP lawmakers at a high-stakes press conference, framed the initiative as a critical step to position South Korea as a global leader in blockchain innovation. “Digital assets are not just speculative toys—they’re the 21st-century gold,” Kim declared, drawing cheers from crypto advocates in attendance. “This legislation will transform uncertainty into opportunity, turning South Korea into a hub where technology and finance converge.”  

The proposed bill, details of which remain under wraps, is expected to streamline licensing for crypto exchanges, expand tax incentives for blockchain startups, and establish clearer consumer protections. Insider leaks suggest it may also greenlight security token offerings (STOs) and create regulatory “sandboxes” to fast-track experimental projects—a stark contrast to the cautious approach under previous administrations.  

South Korea’s relationship with digital assets has long been a rollercoaster. Once home to the infamous Kimchi Premium and a retail trading frenzy, the nation tightened rules after the 2022 Terra-LUNA crash wiped out billions. But with crypto markets rebounding and institutional adoption soaring globally, the PPP appears eager to reclaim lost momentum. “We’re done playing catch-up,” Kim asserted. This is about leading, not following.  

Industry leaders are cautiously optimistic. “If done right, this could mirror Japan’s Web3 push—but with Korea’s tech-savvy edge,” said Lee Ji-eun, CEO of Seoul-based exchange Korbit. Retail traders, meanwhile, flooded social media with memes dubbing the PPP “the Bitcoin party,” while skeptics questioned whether the move is a pre-election gambit to woo younger voters.  

The timing is no accident. With digital asset trading volumes in Korea surging 300% year-over-year and giants like Samsung doubling down on metaverse investments, the PPP’s pivot taps into a potent mix of economic ambition and cultural zeitgeist. Analysts note that the bill’s success hinges on balancing innovation with safeguards—a tightrope walk in a nation where 1 in 5 adults reportedly owns crypto.  

As debates heat up in the National Assembly, one thing is clear: South Korea’s crypto crossroads could redefine its economic identity. Whether this gamble turns digital assets into 21st-century gold or another volatile chapter, the world is watching. For traders and tech dreamers alike, the message rings loud—strap in, Seoul’s crypto winter may finally be thawing.

Tags: AltcoinblockchainCryptoCryptocurrencyDigital assetInvestmentPeople Power Party (PPP)South Korea
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