Wealthy Asian families and family offices are increasing their cryptocurrency investments, driven by optimism around digital assets, more widespread adoption, and favorable regulatory developments in key markets.
Wealth managers say they’re getting more inquiries, cryptocurrency exchanges have seen trading volumes surge, and crypto funds are in high demand as high-net-worth Asian investors seek more exposure.
“We raised over $100 million in just a few months, and the response from LPs has been encouraging,” said Jason Huang, founder of NextGen Digital Venture, referring to the limited partners who represent high-net-worth individuals.
Crypto equity fund
In late May, Huang launched a new long-short crypto equity fund, the Next Generation Fund II, in Singapore. This follows the closure of his first fund last year, which returned 375% in less than two years.
“Our investors — mainly family offices and internet/fintech entrepreneurs — recognize the growing role of digital assets in diversified portfolios,” he said.
Swiss investment bank UBS said some overseas Chinese family offices plan to increase their crypto exposure to around 5% of their portfolios.
“Many second- and third-generation individuals of family offices are starting to learn about and participate in virtual currencies,” said Lu Zijie, head of wealth management at UBS China.
GENIUS Act
The surge in interest comes on the heels of strong cryptocurrency returns and favorable regulatory developments in the United States under President Donald Trump, such as the recently approved GENIUS Act.
Bitcoin prices have been hitting record highs this month, surpassing $124,000.
Hong Kong’s recent passage of its stablecoin legislation has also fueled a wave of crypto enthusiasm.
Wealth managers
“The momentum has definitely built, and I think it’s a function of just the general maturity of the asset class,” said Saad Ahmed, head of Asia Pacific at the crypto exchange Gemini.
Wealth managers said the mindset among Asian clients has shifted. A few years ago, they were content with a small allocation to digital currencies, but now they see it as a must-have in portfolios and are exploring tools to optimize returns.
“Last year, they (family offices) started to dip their toes into Bitcoin ETFs…now they have begun to learn the difference of holding a token directly,” said Zann Kwan, chief investment officer at the Singapore-based Revo Digital Family Office.
Lighthouse Canton, a Singapore-based wealth manager, said some more sophisticated family offices have started adopting market-neutral strategies, such as basis trades and arbitrage.
Cryptocurrency exchanges
Giselle Lai, associate investment director for digital assets at Fidelity International, said investors are increasingly treating Bitcoin as a “portfolio diversifier” to hedge against macroeconomic uncertainties, given its low correlation with stocks and bonds.
Cryptocurrency exchanges have also benefited from increased trading demand.
The number of registered users at Hong Kong’s HashKey Exchange surged 85% year-over-year by August 2025, the firm said.
Total trading volumes at South Korea’s three major exchanges grew 17% so far in 2025 over the same period in 2024, with average daily trading volumes rising more than 20%, according to the research platform CryptoQuant.
