Abu Dhabi, UAE – July 25, 2025 – Michael Saylor, visionary co-founder and Executive Chairman of Strategy (formerly MicroStrategy), will make his first-ever appearance in the Middle East this December at Bitcoin MENA, set to take place December 8–9, 2025, at ADNEC Centre Abu Dhabi.
Saylor, widely recognized for pioneering Bitcoin adoption at the corporate treasury level, will deliver a keynote address that promises to be a defining moment for the region’s growing digital asset ecosystem. His decision in 2020 to pivot Strategy into a Bitcoin standard rewrote global capital management playbooks and ignited a wave of institutional adoption worldwide.
“The money is getting weaker. The assets are getting more expensive. Bitcoin is the apex property of the human race. There is no second best.”
— Michael Saylor
Bitcoin MENA: A landmark for the Middle East
Returning for its second edition after a high-profile 2024 debut, Bitcoin MENA has already cemented itself as a cornerstone on the global Bitcoin calendar. Last year’s gathering welcomed leaders such as Saifedean Ammous and Eric Trump, drew sponsorship from Binance, eToro, and M2, and even featured a surprise flag football game with NFL legends, underscoring the event’s blend of high-level finance and cultural impact.
Humaid Al Dhaheri, Managing Director and Group CEO of ADNEC Group, commented:
“The return of Bitcoin MENA reaffirms Abu Dhabi’s emergence as a global hub for digital asset innovation and thought leadership. Looking ahead to 2025, we are excited to collaborate with BTC Inc. to further elevate the platform, uniting international leaders and the region’s dynamic ecosystem for an even more impactful event.”
Brandon Green, Chief of Staff at BTC Inc, added:
“We’re honored to host Michael at MENA this year for what will be his first Bitcoin conference appearance in the region! We’re excited to combine the man pioneering capital market Bitcoin adoption with one of the most forward-looking economies in the world, in what will surely be a historic keynote.”

A global spotlight on Abu Dhabi
As Abu Dhabi positions itself as a hub for energy, finance, and digital infrastructure, Bitcoin MENA 2025 is expected to draw thousands of high-net-worth individuals, institutional investors, entrepreneurs, public officials, content creators, and enthusiasts from across the globe. The event will once again serve as a platform for serious conversations on the future of money, innovation in digital assets, and the role of Bitcoin in regional and international strategies.
About The Bitcoin Conference
The Bitcoin Conference, organized by BTC Media, the parent company of Bitcoin Magazine, is the world’s largest and most influential Bitcoin event series. It features global industry leaders, developers, investors, and enthusiasts across workshops, exhibitions, and keynote sessions.
Flagship editions include Bitcoin 2025 Las Vegas, with future stops announced for Bitcoin Asia (Hong Kong, August 2025), Bitcoin Amsterdam (November 2025), and Bitcoin MENA (Abu Dhabi, December 2025). The series will continue with Bitcoin 2026 in Las Vegas (April 2026).
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