This Labor Day, the US is witnessing a great moment in the crypto industry as the US President Donald Trump-backed World Liberty Financial (WLFI) launches its governance token. Starting today, WLFI becomes fully tradable and transferable, marking its official debut in public markets. As part of the launch, the project will unlock 20% of the WLFI purchased by early bird investors.
The $WLFI token, the governance token for the Trump family-backed DeFi platform World Liberty Financial, is set to launch for public trading and initial token claims on September 1, 2025, at 12:00 UTC (8:00 AM Eastern Time). This marks the official token generation event (TGE)…
— MartyParty (@martypartymusic) August 31, 2025
What is WLFI?
WLFI is a Trump family-backed Decentralized Finance (DeFi) project that is officially set to trade today afternoon UTC. The Trump family announced WLFI in 2024, describing it as a “patriotic DeFi ecosystem.” The DeFi project features two main assets:
- WLFI governance token
- USD1 stablecoin
WLFI derivatives volume spikes ahead of launch
Ahead of its launch, the WLFI derivatives volume surged over 400%, reaching $3.13 billion on the last day, according to data by Coinglass.
WLFI debuts on Binance
Binance has become the first crypto exchange to unveil the WLFI governance token. The deposits are reportedly live, while withdrawals are scheduled to start on Tuesday. Binance will list the token and open trading for spot trading pairs (WLFI/USDT, WLFI/USDC) at 13:00 UTC today. South Korean exchange Upbit is also planning to list WLFI on its platform.
Binance listing $WLFI on day 1. It's going to attract a lot of liquidity for other alts.
— Crypto ? ₿N (@Crypto_bn) September 1, 2025
note that $WLFI has its own stablecoin called USD1 and minted 80% on the #BNB chain and is soon coming to solana.
Getting similar vibes and volatility of $TRUMP.
I believe they are trying… pic.twitter.com/a0K8rYBAvt
WLFI’s USD1 stablecoin launches on Solana
Meanwhile, Solana has made a debut initiative listing the USD1 stablecoin of WLFI, further expanding the token’s multi-chain footprint beyond Ethereum, TRON, and BNB Chain. WLFI has minted a big batch of 100 million USD1 stablecoins on the Solana blockchain, giving it a large pool of fresh stablecoins from day one.
BREAKING NEWS: @worldlibertyfi’s USD1 stablecoin is now live on Solana ??
— Solana (@solana) September 1, 2025
USD1 is a stablecoin redeemable on a 1:1 basis for the U.S. dollar built for internet capital markets, where capital flows faster ? pic.twitter.com/A2pBa81eA0
Exchanges offering WLFI
- Binance – perpetual futures WLFI/USDT
- KuCoin – spot WLFI/USDT, WLFI/USD1
- LBank – spot WLFI/USDT
- Bybit – perpetual futures WLFI/USDT
- Kraken – spot WLFI/USD, WLFI/EUR
- HTX – spot (WLFI/USDT)
- MEXC – spot WLFI/USDT, WLFI/USDC, WLFI/USD1
The WLFI token storms into the market with a colossal 100 billion total supply, of which 27.21 billion tokens are in circulation.
Crypto has become a business niche for Trump and his family. Since taking the chair, his role as a crypto advocate has become increasingly prominent, emphasizing the need for America to establish dominance in the sector. Through initiatives like the TRUMP token, the Strategic Bitcoin Reserve, the GENIUS Act, and Project Crypto, Trump’s administration is reportedly working to bring greater clarity to digital assets and streamline operations for crypto firms.