Australia’s digital asset landscape is not as robust as that of other U.S. or European countries. In the Asia-Pacific (APAC) region, where crypto adoption is rapidly growing, Australia is not quite at the forefront of innovation, but it is gradually closing the gap. Recently, Australian Securities and Investments Commission (ASIC) Chair Joe Longo said the country must “seize the opportunity or be left behind” in terms of tokenization.
Tokenization is a new way of unlocking assets
Digital representations of real-world or other assets on a blockchain are known as tokenization. This niche of digital technology is already escalating, valued at nearly $2.08 trillion in 2025. Amid this growth emerges Joe Longo’s significant warning. The whole point is not to delay adoption of tokenization, but instead to be a part of the flow.
ASIC’s crypto regulations in Australia

ASIC Chief’s remark can also be linked to the recent crypto regulations in the country. The government has recently introduced a draft of legislation for licensing crypto service providers.
At some point, Australia’s oversight of the crypto sector deserves recognition. The regulatory watchdog, ASIC, is extending its hand to different crypto websites, having recently cracked down on several crypto-related scams and illegal gambling platforms.
However, at the same time, this government action can also be interpreted as experimenting with the reaction of crypto enthusiasts before it brings permanent restrictions on crypto platforms. Although the crypto rules in Australia seem slightly frightening, their intention is clear: blacklist illegal activities in the sector.
Notably, the evolving crypto realm of Australia has entrepreneurs and enthusiasts showing interest in tokens. This is a great milestone for the country, and its leap into the digital sector should urgently include more tokenization projects.
The tokenization niche is experiencing increased demand, and for the ASIC Chair, this is a great opportunity that Australia must not miss. In his words, the country risks becoming the “land of missed opportunity” as other governments are actively promoting and participating in this sector. For these reasons, ASIC is planning to relaunch its innovation hub to implement innovation in financial markets.